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Here is a
brief outline of how we proceed with the development of
the presentation.
Understand client requirements: We take time to
understand the client's needs, to synergize with him and
to understand his expectations.
Understand current business practices pertaining to
the client's needs
Studying existing promotional methodologies:
To maintain homogeneity of thought we also synergize
with the client's existing promotional stand. This may
involve interaction with all his media vendors, PR and
advertising consultants.
Analysis of target users' habits, emotions,
expectations and case studies
Competition: Understanding what the competitor is
doing, his strategies in the context of digital media,
his positioning, USP, target group and remarks on our
clients' products.
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NEED
ANALYSIS
Promotional strategies: Online and offline promotional
methods, mail management, seeking advertising and PR agency
support, sales gimmicks, association with other merchandise
commodities, to name a few.
Design documentation: A detailed documentation of the
plan, elaborating on methodology, resource planning,
milestones, reviews and deliverables.
Production scheduling: Based on the design
documentation, a production-schedule for the time line and
resources is done, considering all anticipated slips in the
schedule.
Data acquisition: Collection or generation of data that
goes into production from all sources.
Content execution: Execution of production as per the
design document, with enhancements in creativity and value
addition that cannot be documented, is our USP.
Preview: Periodic previews of intermediate stages to
ensure proper directions. _
Modifications and Delivery: Modifications of the design
based on unforeseen deviations and delivery.
Feedback acquisition: Collect feedback from end-users
and others concerned with the quality enhancement.
Analysis of feedback data: Understanding user
interaction patterns and finding relevant areas for change.
Modification: Carry out changes in the design and
content as per the results of analysis.
Content updating and maintenance: Updating of content,
offline support and maintenance to keep up with changes in the
business.
STRATEGY
PLANNING
Samer e’ Solution has the necessary tools to execute
multimedia content for the entire gamut of digital media like
CD-ROMs, DVDs, point of sales kiosks, low band web, broadband
and intranet networks.
Media selection:
To decide what should go into the CD-ROM or the website, how
much and in what format. What ideas best suit a digital video
or broadcast?
Positioning:
Product promotion is not just saying everything about your
product, but saying it right. A brand is something that
distinguishes your products from those of your competitors.
To position your brand in today's competitive environment, our
first step is to study your product and identify the one
feature that is unique to it (its USP). We examine this
uniqueness and identify the 'need' it fulfills. Once the need
is identified, we search for a niche or a platform where we
can position your brand, so as to make it stand apart from the
clutter.
The concept:
What's the one single concept, based on the positioning, that
will make the product stand out? The concept is important to
make the positioning successful.
Design strategies:
Based on analysis, adopting the right strategies that complete
the end-user-service-provider cycle. For example,
user-interaction tools, user-community building, subscription,
freebies, brand identity in design, audio-visual treatment,
automated content generation, databases and technology.
MODE OF WORK
Graphics : Produced in latest style running with high
color with full screen
Animation : 2D or 3D support
Video editing : High quality digital editing
using latest tools and technologies
Programming and software : Latest software such as
Macromedia software, Adobe software and latest design
software, our programmers are certified from reputed
university For designing and support seven International
languages.
Presentation Mode and style: Fully Interactive
presentation ready to run easy to explore and unique to browse
and auto running and informative.
Working Time: 60 working days after received the full
data
Language : Arabic , English
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